Legal TV Advertising Serves Lunch And Dessert At PILMMA Conference

The Wholesale Airtime Auction (WAA) participated in the PILMMA Legal Marketing Conference held on September 21-22, 2012 at the Wynn Hotel in Las Vegas to promote their fire sale auction for legal TV advertising.

The conference was held to provide PILMMA (Personal Injury Lawyers Marketing and Management Association) members with the necessary tools, information, and education to help grow and manage a successful contingency-based injury and disability law practice. Recognizing that TV advertising is a powerful tool for legal marketing, WAA was there to urge attendees to take advantage of low-cost legal TV advertising through its fire sale auction.

WAA sponsored the luncheon at this two-day event, with WAA Director of Sales M. Dennis Frey as keynote speaker. For him, having the attendees hear about WAA's fire sale auction for attorney TV commercials was icing on the cake. After his address regarding legal TV advertising, he commented, "I always enjoy being a part of the PILMMA group conferences, as Ken Hardison does a fantastic job of bringing like-minded professional attorneys together and focusing on the development of personal injury law; more specifically, he has been very effective in identifying tools and resources that equip his members to proficiently develop their business of practicing law."

At the trade exhibit, WAA had the opportunity to demonstrate how its fire sale auction can provide surplus remnant TV ad packages for law firm advertising at 3 to 50 cents on the dollar. The auction operates on a weekly basis through CPM-based offers that set the price of legal TV advertising spots based on target impressions.

For eight years, The Wholesale Airtime Auction has provided low-cost legal TV advertising for numerous law firms across America and has maintained its affiliations with prestigious legal organizations: aside from the recent PILMMA Legal Marketing Conference, WAA also attended the Mass Torts Made Perfect (MTMP) Trade Conference held last October.

To get more information on the features of WAA's fire sale auction for legal TV advertising, The Wholesale Airtime Auction can be reached via one of these three options:
Mail - 9 E. Loockerman St. Ste. 3A-449, Dover, DE 19901
Internet -
Telephone - (302) 724-6592


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